With over two billion users globally, WhatsApp has become one of the most influential customer touchpoints. Recognising this, Klaviyo has introduced WhatsApp into its suite of tools. By combining Klaviyo’s data-driven personalisation with WhatsApp’s high engagement rates, eCommerce brands now have a powerful new channel to grow revenue and strengthen customer loyalty.

The post Mastering WhatsApp Marketing with Klaviyo for eCommerce Growth appeared first on Web Design Singapore | Website Design & Web Development Company.

Social media now plays a crucial role in many aspects of our life. Take Facebook for example, a platform which now has more than 1 billion users. This highlights the significance of social media in contemporary culture. Through it, we converse with people we know, illustrating how we interact and meet new people. The same goes for online businesses. In terms of first impressions, the concept of engaging new audiences is the most significant component of social media marketing for eCommerce. If you’re using social media to advertise a business or network with new people, it’s important to make the right kind of first impression.

Discover how to maximize the use of social media marketing for eCommerce as a powerful tool in making great first impressions.

The post Make Great First Impressions with Social Media Marketing for eCommerce appeared first on Web Design Singapore | Website Design & Web Development Company.

There has been an increasing number of companies making use of the different social media platforms to advertise their business. This proves to be a good thing as social media is a great platform for brands to maintain customer relationships, all while generating new leads. And while there are some other means to promote your business, social media can sometimes come out as the more viable option. Having said that, let us explore why social media should be part of your Brand Awareness campaign.

The post How to Use Social Media to Increase Brand Awareness? appeared first on Web Design Singapore | Website Design & Web Development Company.

Congratulations on launching your eCommerce website! Now that it’s up and running, you have probably figured out the ins and outs of running a successful online business. With that said, there is always room to grow your presence further and get more people interested in your products. Social media platforms are constantly innovating and developing new tools to help business owners like yourself connect with their target audience.

Victoria’s Secret is using it. Puma is using it. Manchester United is using it. OG, the only Dota 2’s 2-time World Champion, they are using it. So, what’s stopping you from using Instagram Shopping too? In this article, we touch on what is Instagram Shopping and why it has revolutionised eCommerce.

The post INSTAGRAM SHOPPING – HIT OR MISS? appeared first on Web Design Singapore | Website Design & Web Development Company.

People all over the world spend hours scrolling through Facebook daily. Offering a variety of content from daily news articles, videos and games, the marketplace community on Facebook has also grown exponentially. As a result, businesses have jumped on the opportunity of targeting millions of users through Facebook advertising. With its rich features and the huge variety of applications and opportunities it offers, Facebook is undeniably a valuable advertising tool. Creative features that help you maximise your online marketing efforts, make it all the more popular with businesses.

One powerful tool that Facebook offers is boosted posts. Boosting posts on Facebook increases the reach of your Facebook posts or advertisements. Boosting a post is a great way to combat declining organic reach and it also guarantees that your content gets seen by the right people.

Here’s everything you need to know about boosting posts on Facebook.

The post Boosting Posts on Facebook: Everything You Need to Know about it appeared first on Web Design Singapore | Website Design & Web Development Company.

The Covid-19 pandemic this year affected almost all businesses. But 2020 is not over yet. With a vaccine rollout and Phase 3 recently announced, things are looking up. Strategise and use social media effectively to target the right audience during this holiday season and your business can still gain traction and move towards meeting your business or sales goals.

It’s no secret that the majority of businesses make a large proportion of their profits during the holiday season. Business owners must take advantage of it so they can get ahead of their competitors and be at the forefront of consumer’s consciousness. To do this, you must not overlook your social media activities throughout the holiday season.

The post Tips for Scheduling Social Media Posts During The Holidays appeared first on Web Design Singapore | Website Design & Web Development Company.

Social media has proven itself to be a necessary marketing tool for every business. If you want your business to keep thriving in today’s digital world, you need to use social media. Studies show that 92% of marketers claim that social media increased their brand exposure . It is crucial that businesses create and maintain their presence on these platforms to stay relevant.

But how do you get started? With hundreds of social networks to choose from, the process of determining the right social media platforms to use can be overwhelming. You can’t be active on all of them all the time, right? So how do you determine which social media platforms are right for your business and marketing efforts?

We compiled a list of things to consider when choosing the right social media platforms for your business:

The post How to Choose the Right Social Media Platforms for Your Business appeared first on Web Design Singapore | Website Design & Web Development Company.

LinkedIn is the world’s professional networking site. With a community of over 700 million LinkedIn users and over 50 million companies listed, having a LinkedIn company page creates a place for your business within the global professional community and it can help you grow your business.

Social media marketing is a powerful tool to expand your business; Singaporeans spend more than two hours on social media every day scrolling through Facebook, Instagram, LinkedIn and other social media platforms. Why not create a LinkedIn company page and attract attention to your business? By sharing news and updates as well as writing about your expertise, you can build brand awareness and become a thought leader in your industry.

What’s more: It’s easy and free!

The post Why Businesses Need a LinkedIn Company Page appeared first on Web Design Singapore | Website Design & Web Development Company.

In advertising, social media ads generally have limited space. There may be instances when there isn’t much room for your copy; this is where the need for you to keep your message simple arises, and the term “less is more” is especially true. This may sound challenging since you have to cram all the necessary information into a small space and it only takes moments to grab the attention of browsers. For that, one clear, and instantly engaging message in the form of social media copywriting is the best way to go.

The post 5 Social Media Copywriting Tips for Effective Content Marketing appeared first on Web Design Singapore | Website Design & Web Development Company.

Social media is now one of the main marketing platforms that business owners use to level up their consumer reach, engage with their customers, and gain extra exposure. Unlike other platforms, social media is more personal and opens your brand to other marketing opportunities such as being able to create an identity online, establishing relationship with your customers, and being readily available when they have queries and suggestions.

In line with this, Instagram is one of the social media networks that shoppers turn to for reference. According to Iconosquare, 70% of Instagram users look up a brand or a specific product on this platform, while 62% will simply follow a certain brand just because they’re fond of it.

If you follow the right steps and post the right images, your brand’s Instagram account can turn passive users to confident shoppers without hard-selling your products and services.

Whether you’re working on behalf of a company or using your own account, here are some of the tried and tested practices that can get you started!

The post Beginner’s Guide: 6 Ways to Make Instagram Work for Your Business appeared first on Web Design Singapore | Website Design & Web Development Company.